New Tourism Resource Provides Facts at a Glance
Last updated:
April 2008
MEDIA STATEMENT
9 May 2007
A new easy to read resource launched today will help tourism operators keep ahead of the game, Tourism Minister Damien O'Connor says.
The Tourism Ministry has produced a set of publications providing the latest research and statistics on the accommodation sector.
The documents, called Tourism Sector Profiles, cover hotels, motels, backpackers, bed & breakfasts and camping grounds, Mr O'Connor said.
"The profiles take about 10 minutes to read and give a statistical snapshot of the sector, providing accessible and easy to understand facts from the IVS, DTS, RVM and CAM, as well as a range of SNZ data.
"It’s a move away from large comprehensive reports, and is designed for convenience to aid time-strapped operators."
The data is a part of the Ministry's Tourism Analysis Programme, which has already led to a publication on domestic tourism. Research coming soon includes summary sheets on traveller types, and activities and attractions, Mr O'Connor said.
ENDS
The Accommodation Sector Profiles can be found at www.tourismresearch.govt.nz.
For more information on the Tourism Sector Profiles contact martin.svehla@tourism.govt.nz or telephone 04 474 2812.
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